Maddie Houser: Finding Your Niche as an Equestrian Influencer

Madelyn Houser, a.k.a. the Blonde and the Bay, is a USDF Bronze and Silver Medalist and equestrian influencer.

Maddie documents her journey with her now retired Dutch Warmblood mare, Leah, and her new quarter horse gelding, Ryder, a former western pleasure horse that she’s been retraining for dressage. Maddie’s instagram @theblondeandthebay_ showcases their training progressions, and her blog, The Blonde and the Bay is an extension of the supportive community Maddie built through Instagram. You will see and read her transparent, honest thoughts, and it’s a refreshing take on the often “highlight reel” of most equestrian Instagram accounts.

In this episode, we discuss things like being equestrian influencer and building a personal brand, retraining a western pleasure horse for dressage, and so much more.

You can learn more about Maddie and check out her blog at 

Share this post

Share on facebook
Share on whatsapp
Share on twitter
Share on linkedin
Share on pinterest
Share on email

More interesting articles

First Aid & Illness

Equine Acupressure: The Ultimate Guide

In this article, you will be introduced to the fundamentals of equine acupressure and will find out what this component of Traditional Chinese Medicine is all about and how it can be used to help horses.